CASE STUDY: VIDEO SHORTS LEARNING TOOLS
Problem: How do we share boring information on cyber security to our global team in a fun, effective and efficient way?
Mastermind Learning Outcomes:
- Deliver learning videos that promote good cyber hygiene.
- Establish tools that can be used as part of regular training that add levity and content to training programs.
- Create a different, and less serious tone, towards the delivery of the serious subject of cyber security.
- Use humour to increase learner engagement through online video tools.
Solution: We started by conducting in-depth interviews with project managers and leaders. Following that we received and studied the businesses current approach, and collateral related to cyber security. Then, with the client established a set of 6 video topics and measurable learning outcomes for each video.
After the intake of the program our team went to work writing content rich videos that were engaging and humorous. Once the content was written, we shared the draft scripts for comment by the clients team. We then made adjustments based on their feedback and resubmitted the scripts for final approval.
Next, we set to work securing the videography team, locations, post production, props, sets, and all the movie magic needed to make these low budget videos feel like Hollywood hits.
We spent several days shooting and performing post production magic. We were then able to share with a red carpet launch the videos for the client. Once the videos were approved, we swept up the popcorn that was in the isles of the theatre and called Steven Spielberg to see if he needed a hand.